Warning! Strange Redirect! Betsson Group!

I try to check my sub-affiiates link:
Xttps://record.betssongroupaffiliates.com/_moo56cOl_Kn4E7KVuPl8YmNd7ZgqdRLk/1/

I use non-EU IP. And this link redirect me to very strange sites that ask me to allow push notification. What is this mean????